World Flair Press Release

By | Tue 5 Apr 2022
“The World Flair Team” are pleased to announce the opening of their regional office, World Flair South East Asia Co. Limited, based in Chiang Mai Thailand.
As part of the renowned World Flair brand, the company will cover all Asean countries and is Managed by Pat Cotter, well known for his commitment to Rugby Development in the region.
This is an exciting expansion for the company as we aim to bring affordable, quality rugby equipment to the fastest growing rugby market, in the world”.
World Flair is one of the leading rugby sports equipment suppliers in Europe and are expanding their brand into the Asian market.
World Flair was established in 1994 and quickly became a rugby equipment specialist dedicated to clubs and sports institutions. From the beginning they decided to create their own customized equipment and gear in order to offer players, coaches, officials and fans the best quality products, for the best price.
Two and a half decades on, World Flair is recognized around the world and supplies the most famous rugby institutions with unique, innovative and top-performing equipment.
Thanks to a team of passionate and talented professionals, World Flair now offer multisport garments and equipment around the world.
As a major rugby equipment and training goods supplier World Flair has set up long term partnership with Asia Rugby, and is also handling its e-commerce website for Rugby fans, offering a wide range of quality goods.
One of the main areas World Flair concentrates on is the Junior and grass roots rugby market, which has been somewhat neglected over the years, by other manufacturers. This has resulted in them working with World Rugby and they are now one of the preferred listed suppliers of World Rugby for their Get into Rugby (GiR) programme.
World Flair also has a partnership with Africa Rugby providing match day kits, garments and match balls. An agreement with Asia Rugby saw World Flair take on the management of Asia RUGBY’s we SHOP.
World Flair’s regional office will aim to partner with local clubs, schools and existing institutions to provide quality products around the region.
World Flair was created in 1994 by Alain Vichy, an avid rugby man and is based in France.
For further information contact or check out the website