Divana LANA Spa Chiang Mai Open Day

December 12

Local media were invited to the Divana LANA Spa Chiang Mai Open Day
Elevating the North toward a Northern Wellness Community
Divana, a leading luxury holistic wellness brand in Thailand and across Asia, officially unveiled Divana LANA Spa Chiang Mai at Siripanna Villa Resort & Spa on December 12, 2025. The opening continues the brand’s Wellness Community vision and aligns with Thailand’s growing focus on wellness tourism, reflecting national efforts to strengthen the country’s position as a key destination for high-quality wellness experiences in the region. This milestone marks another significant step for Divana as it expands its Wellness Community platform to reach local residents, travelers, and wellness-minded individuals throughout Northern Thailand.
The launch also highlights the evolution of Divana as Thailand’s emerging Wellness Platform, built around three core pillars that define the brand’s holistic approach: Urban Wellness in Bangkok, Energy Wellness in Phuket, and Cultural Wellness in Chiang Mai. Together, these pillars create a contemporary expression of Thai Wellness grounded in deep cultural heritage.
Thanes Chirasevakdilok, Chief Marketing Officer of Divana, shared the brand’s vision: “Wellness tourism is no longer just a trend; it represents a significant opportunity for Thailand. Both the government and the Tourism Authority of Thailand are encouraging the development of high-quality wellness experiences nationwide–something divana has championed for over 25 years. We aim to help elevate Thailand as a key wellness destination in Asia, and Divana LANA Chiang Mai exemplifies this through its integration of Lanna wisdom and international standards, creating a wellness experience that is both meaningful and accessible.”
He added, “Chiang Mai holds a profound cultural spirit, with local wisdom and a lifestyle that naturally supports healing. Divana recognizes the richness of Cultural Wellness here and seeks to share its depth through experiences that nurture the body, mind, and emotions.” He emphasized that global wellness consumers increasingly seek experiences that are “rooted, meaningful, and emotionally resonant”–a direction fully aligned with Divana’s philosophy over the past 25 years.
The opening event gathered a lively mix of wellness enthusiasts from diverse communities, including fans of Japanese-American actor-model Luke Ishikawa, local wellness influencers, and members of Chiang Mai’s running and cycling clubs who symbolically arrived at the spa on foot and by bicycle. Their presence illustrated the strong, growing wellness culture in the region.