An MOU was signed on the 9th of August at Toyota Nakornping Chiang Mai between Toyota Nakornping Chiang Mai and Maejo University’s Faculty of Information and Communications.
Managing Director Kriangkrai Phitakchatchawal, Management Trainee Phichamon Phitakchatchawal, and Marketing and Branding Manager Atsachai Chaisurin signed on behalf of Toyota Nakornping while Maejo University’s Faculty of Information and Communication’s Dean, Assoc. Prof. Dr. Somkiat Chaipiboon, and Vice Deans, Dr. Sujittra Kaewseenual and Dr. Piyawan Siriprasertsin, signed on behalf of the university.
The MOU was signed to launch a project to help farmers in Chiang Mai affected by the Covid-19 pandemic. Through Toyota Nakornping’s channels, digital technology will be developed and innovated to allow farmers to communicate and highlight their produce and goods across Chiang Mai. Responding to consumer behaviour, farmers will be able to communicate information on their produce to the public, with the aim of improving their quality of life and increasing their income.
Toyota Nakornping’s resolution is to support the development of Thailand’s personnel through the exchange of academic expertise and knowledge between students of Maejo University’s acclaimed Faculty of Information and Technology and Chiang Mai farmers’ unique wealth of knowledge. Liaising with numerous other relevant offices and departments, this project will work towards developing personnel to become more effective, helping to drive the continued development of the nation.