CityNews – Thai television and movies are not often well received by international audiences, but one aspect of Thai media has made itself known around the world: commercials.
Thai adverts have been making the rounds on the internet the last few years, made famous by their ability to tug the heartstrings. More than one viewer has been reduced to tears before a logo flashes in their face. Thailand’s commercials are most effective for their ability to tell a full story, especially since they have more than the typical 30 seconds to do so.
The finest example of this is WacoalThailand’s My Beautiful Woman campaign. The video below is 7 minutes long, but well worth the watch.
Not all of them are tearjerkers, either. Check out this insurance commercial.
Could you tell such a heartwarming story in 3 minutes?