Longines 10th Anniversary at Central Chiang Mai

August 20

Central Chiang Mai and Longines Boutique Chiangmai Celebrate 10th Anniversary with the Launch of “Conquest Pop-Up Experience”

Central Chiang Mai, in collaboration with K.S.W. Group Trading (Thailand) Co., Ltd., is celebrating the 10th anniversary of the LONGINES Boutique Chiang Mai, the luxury Swiss watch boutique renowned for its timeless elegance under the philosophy “Elegance is an Attitude.” For more than 190 years, Longines has carried forward a legacy of precision and sophistication that defines the brand.

Marking this special occasion, the event introduces the “Conquest Pop-Up Experience” for the first time in Chiang Mai, running from 12 – 24 August 2025 on the 1st floor of Central Chiang Mai (Central Festival). The exclusive showcase offers visitors an immersive experience of the latest Conquest collection, blending sport-inspired design with refined luxury.

The opening ceremony was presided over by Mr. Wiraphong Ritrod, Deputy Governor of Chiang Mai Province, joined by Mr. Pornthep Atthakitpaisan, Director of Northern Branch Operations, Central Pattana PCL; Mr. Thaphat Kulsirinan, Brand Manager, Longines Thailand; and Ms. Maneechan Smithisomboon, Head of B2B Marketing, Central Pattana PCL.

Adding to the excitement, Mario Maurer, Friend of Longines Thailand, made a special appearance to greet guests and celebrate the milestone on 20 August 2025 at Central Chiang Mai.