The Northern Chapter of the Thai Travel Agents Association (TTAA Northern Chapter) has announced the outstanding success of its major international tourism trade event, “TTAA North B2B Business Matching 2026,” held on 21 February 2026 at InterContinental Chiang Mai The Mae Ping.
The event attracted overwhelming interest from tour operators, corporate organizations, and leading tourism businesses across Northern Thailand, as well as international partners, with more than 200 participants in attendance.
The atmosphere throughout the event was vibrant and highly productive, serving as a key meeting platform for industry stakeholders. The gathering provided valuable opportunities for sellers—including leading global airlines, National Tourism Organizations (NTOs), Destination Management Companies (DMCs), and travel service partners—to engage in direct business negotiations with tour operators and corporate travel decision-makers. The objective was to strategize and develop outbound travel programs for 2026.
Event Highlights:
• Strategic Business Matching: Numerous one-on-one business meetings were conducted, focusing on securing special deals for the 2026 travel season and delivering tailored travel solutions for all segments, including Corporate Travel and MICE.
• Global Travel Insights: Participants gained in-depth knowledge through presentations on global travel trends, new flight routes from leading airlines, and innovative hospitality offerings from around the world—enhancing their competitive edge in the international market.
• Powerful Networking: The gathering of over 200 professionals from diverse sectors strengthened relationships and fostered robust business partnerships, reinforcing the growth of Northern Thailand’s tourism industry.
Ms. Kanchaka Suwanich, President of the TTAA Northern Chapter, stated, “The success of this event reflects the remarkable spirit of collaboration—not only among tour operators but also across corporate organizations and business sectors in Northern Thailand that recognize the importance of expanding their global travel networks. The strong turnout of more than 200 participants at InterContinental Chiang Mai The Mae Ping underscores the region’s readiness to elevate service standards and connect directly with world-class suppliers to deliver exceptional travel experiences.”
